Book Excerpt: The Numerati by Stephen Baker
September 2, 2008 | Source: BusinessWeek
The Numerati introduces us to the mathematical wizards who are digging through our data to decode us as patients, shoppers, voters, potential terrorists — even lovers.
IBM mathematicians are building predictive mathematical models of 50,000 of IBM’s tech consultants, creating inventories of all of their skills to calculate, mathematically, how best to deploy them.