Can a picture inflate the perceived truth of true and false claims?
August 9, 2012
Trusting research over their guts, scientists in New Zealand and Canada examined the phenomenon that Stephen Colbert, comedian and news satirist, calls “truthiness” — the feeling that something is true.
In four different experiments they discovered that people believe claims are true, regardless of whether they actually are true, when a decorative photograph appears alongside the claim.
“We wanted to examine how the kinds of photos… read more














