Futureful, a Finnish startup, is building a predictive discovery iPad app that will deliver personalized information.

The company’s algorithms glean information from social feeds, such as Facebook, LinkedIn, Twitter, Delicious, Tumblr, and Flickr, to locate trending topics. The algorithms crunch users’ interests, behavior, and posts with those of friends and other users to suggest subjects for further exploration.

Tapping one or more of these subjects on the touch-screen interface will generate a collection of web pages that can be swiped like a magazine.

“We’re not just suggesting things that people would be interested in, but we’re also helping them discover new stuff,” says Marko Anderson of Futureful.

The Futureful app relies on a combination of natural language processing and network mathematics. The more data the system has on a large number of people, the easier it becomes to find commonalities between individuals.