IBM Business Analytics | Learn how DC Water is using IBM predictive analytic software to improve customer service.

---

IBM Business Analytics | IBM, The Beacon Institute for Rivers and Estuaries and Clarkson University are working together to instrument the Hudson River. The data that’s being collected can be analyzed in real time using IBM analytics technology. The river is serving as a model for all the rivers of the world so we can all learn how to use water more efficiently. In this video, John Cronin, the director and CEO of the Beacon Institute talks about the project.

---

IBM Business Analytics | Rob Ashe (GM Business Analytics, IBM Software Group) discussing the importance of business analytics skills to prepare for 21st century jobs.

---

About IBM Business Analytics | This year alone, there will be 1,200 exabytes of data generated, with 80% of this information coming from social media sources such as blogs and wikis as well as mobile devices. How can an organization predict and respond to opportunities and threats in real time as this data is flowing in? What about improving operations to drive new sources of revenue? Organizations around the world are grappling with the challenge of making sense of this data deluge to turn it into new business opportunities by making smarter decisions.