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Subliminal: How Your Unconscious Mind Rules Your Behavior

April 30, 2012

subliminal

Author:
Leonard Mlodinow
Publisher:
Pantheon (2012)

Amazon | Leonard Mlodinow, the best-selling author of The Drunkard’s Walk and coauthor of The Grand Design (with Stephen Hawking), gives us a startling and eye-opening examination of how the unconscious mind shapes our experience of the world and how, for instance, we often misperceive our relationships with family, friends, and business associates, misunderstand the reasons for our investment decisions, and misremember important events.

Your preference in politicians, the amount you tip… read more

Subliminal: How Your Unconscious Mind Rules Your Behavior

January 15, 2013
Author:
Leonard Mlodinow
Publisher:
Pantheon (2012)

Leonard Mlodinow, the best-selling author of The Drunkard’s Walk and coauthor of The Grand Design (with Stephen Hawking), gives us a startling and eye-opening examination of how the unconscious mind shapes our experience of the world and how, for instance, we often misperceive our relationships with family, friends, and business associates, misunderstand the reasons for our investment decisions, and misremember important events.

Your preference in politicians, the amount you tip your waiter—all… read more

Summa Technologiae (Electronic Mediations)

May 23, 2013

Summa Tech

Author:
Stanislaw Lem
Publisher:
Univ Of Minnesota Press (2013)

The Polish writer Stanisław Lem is best known to English-speaking readers as the author of the 1961 science fiction novel Solaris, adapted into a meditative film by Andrei Tarkovsky in 1972 and remade in 2002 by Steven Soderbergh.

Throughout his writings, comprising dozens of science fiction novels and short stories, Lem offeredread more

Super Sad True Love Story: A Novel

October 13, 2010
Author:
Gary Shteyngart
Publisher:
Random House (2010)

Amazon | The author of two critically acclaimed novels, The Russian Debutante’s Handbook and Absurdistan, Gary Shteyngart has risen to the top of the fiction world. Now, in his hilarious and heartfelt new novel, he envisions a deliciously dark tale of America’s dysfunctional coming years — and the timeless and tender feelings that just might bring us back from the brink.

In a very near future — oh,… read more

Super Scratch Programming Adventure!: Learn to Program By Making Cool Games

January 31, 2013

super_scratch_programming_adventure

Author:
The LEAD Project
Publisher:
No Starch Press (2012)

Scratch is the wildly popular educational programming language used by millions of first-time learners in classrooms, libraries, and homes worldwide. By dragging together colorful blocks of code, kids quickly learn computer programming concepts and make cool games and animations.

In Super Scratch Programming Adventure!, kids learn programming fundamentals as they make their very own playable video games. They’ll create projects inspired by classic arcade games that can be programmed… read more

SuperCooperators: Altruism, Evolution, and Why We Need Each Other to Succeed

May 2, 2011

Supercooperators

Author:
Martin Nowak, Roger Highfield
Publisher:
Free Press (2011)

Amazon | Evolution is often presented as a strictly competitive endeavor. This point of view has had serious implications for the way we see the mechanics of both science and culture. But scientists have long wondered how societies could have evolved without some measure of cooperation. And if there was cooperation involved, how could it have arisen from nature “red in tooth and claw”?

Martin Nowak,… read more

Superintelligence: Paths, Dangers, Strategies

June 2, 2014

superintelligence

Author:
Nick Bostrom
Publisher:
Oxford University Press (2014)

Superintelligence asks the questions: What happens when machines surpass humans in general intelligence? Will artificial agents save or destroy us? Nick Bostrom lays the foundation for understanding the future of humanity and intelligent life.

The human brain has some capabilities that the brains of other animals lack. It is to these distinctive capabilities that our species owes its dominant position. If machine brains surpassed human brains in general… read more

Surpassing Shanghai: An Agenda for American Education Built on the World’s Leading Systems

October 26, 2012

Surpassing Shanghai

Author:
Marc S. Tucker, Linda Darling-Hammond
Publisher:
Harvard Education Press (2011)

This book answers a simple question: How would one redesign the American education system if the aim was to take advantage of everything that has been learned by countries with the world’s best education systems?

With a growing number of countries outperforming the United States on the most respected comparisons of student achievement—and spending less on education per student—this question is critical.

Surpassing Shanghai looks in depth at… read more

Surviving Orbit the DIY Way: Testing the Limits Your Satellite Can and Must Match

September 6, 2012
Author:
Sandy Antunes
Publisher:
Make (2012)

Is your picosatellite ready for launch? Can it withstand rocket thrusts and the vacuum of space? This do-it-yourself guide helps you conduct a series of hands-on tests designed to check your satellite’s readiness. Learn precisely what the craft and its electronic components must endure if they’re to function properly in Low Earth Orbit.

The perfect follow-up to DIY Satellite Platforms (our primer for designing and building a picosatellite),… read more

Taming The Big Data Tidal Wave: Finding Opportunities in Huge Data Streams with Advanced Analytics

August 13, 2012

taming_big_data_book

Author:
Bill Franks
Publisher:
Wiley (2012)

You receive an e-mail. It contains an offer for a complete personal computer system. It seems like the retailer read your mind since you were exploring computers on their web site just a few hours prior….

As you drive to the store to buy the computer bundle, you get an offer for a discounted coffee from the coffee shop you are getting ready to drive past. It says… read more

Technology’s Promise: Expert Knowledge on the Transformation of Business and Society

July 16, 2010

Technology's Promise: Expert Knowledge on the Transformation of Business and Society

Author:
William E. Halal
Publisher:
Palgrave Macmillan (2008)

Amazon | With the onset of a knowledge economy, modern nations are hard at work using ever more sophisticated information systems to power a “technology revolution” that is transforming our lives. This book is based on the work of the TechCast Project, conducted over the past decade at the George Washington University. Pooling the knowledge of 100 high-tech CEOs, scientists, engineers, academics, consultants, futurists, and other experts from around… read more

Telomere Timebombs: Defusing the Terror of Aging

September 10, 2013

Telomere Timebombs

Author:
Edward Park
Publisher:
Telomere Timebombs Publishing, Inc. (2013)

Telomere Timebombs: Defusing the Terror of Aging showcases a revolutionary new way to think about aging and health.  Dr. Ed Park’s entertaining and insightful new book introduces readers to Telomeres – repetitive DNA sequences that play a vital role in aging. Telomeres, if kept intact, can afford a lifetime of better sleep, healthier skin, better mood, better exercise recovery time, and even an improved sex life.

Life-changing Information
For… read more

Ten Billion

July 15, 2013

cover

Author:
Stephen Emmott
Publisher:
Vintage (2013)

A VINTAGE PAPERBACK ORIGINAL

Deforestation. Desertification. Species extinction. Global warming. Growing threats to food and water. The driving issues of our times are the result of one huge problem: Us.

Just over two hundred years ago, there were one billion humans on Earth.
There are now over seven billion of us.
And, sometime this century, the world population will reach at least ten billion.

As the population… read more

The 4 Percent Universe: Dark Matter, Dark Energy, and the Race to Discover the Rest of Reality

January 26, 2011

The 4% Universe book cover

Author:
Richard Panek
Publisher:
Houghton Mifflin Harcourt (2011)

Amazon | In the past few years, a handful of scientists have been racing to explain a disturbing aspect of our universe: only 4 percent of it consists of the matter that makes up you, me, our books, and every planet, star, and galaxy. The rest — 96 percent of the universe — is completely unknown.

Richard Panek tells the dramatic story of how scientists reached this cosmos-shattering… read more

The 4-Hour Body: An Uncommon Guide to Rapid Fat-Loss, Incredible Sex, and Becoming Superhuman

February 9, 2011

The 4-Hour Body cover

Author:
Timothy Ferriss
Publisher:
Crown Archetype (2010)

Amazon | Thinner, bigger, faster, stronger. Which 150 pages will you read? Is it possible to: Reach your genetic potential in 6 months? Sleep 2 hours per day and perform better than on 8 hours? Lose more fat than a marathoner by bingeing? Indeed, and much more. This is not just another diet and fitness book.

The 4-Hour Body is the result of an obsessive quest,… read more

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