Seven Social Transformations Unleashed by Mobile Devices
November 30, 2010 | Source: Technology Review
Western Europe and the Asia-Pacific region will account for nearly 60 percent of worldwide mobile data traffic by 2014. But emerging markets such as Central and Eastern Europe, Latin America, and the Middle East and Africa, having started with relatively small numbers, are growing the fastest (Cisco)
Today’s mobile device is the new personal computer. The average smart phone is as powerful as a high-end Mac or PC of less than a decade ago. And as billions of people worldwide rely on these ultra-compact machines for more and more tasks, the mobile device might qualify as humankind’s primary tool.
With over five billion individuals currently armed with mobile phones, we’re talking about unprecedented levels of access and insight into the psyches of over two-thirds of the world’s population.
The implications of mobility can be grouped in seven fundamental transformations: Instant Discovery, Compressed Expression, Outsourced Memory, Automated Decisions, Peer Power, Personalized Branding, and Wireless Economic Development.
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