Surveillance video becomes a tool for studying customer behavior
January 31, 2012
The huge success of online shopping and advertising — led by giants like Amazon and Google — is in no small part thanks to software that logs when you visit Web pages and what you click on. Startup Prism Skylabs offers brick-and-mortar businesses the equivalent — anonymously counting, logging, and tracking people in a store, coffee shop, or gym with software that works with video from security cameras.
![Prism Skylabs](http://www.thekurzweillibrary.com/images/Prism-Skylabs.jpg)
Prism Skylabs' software analyzes surveillance footage (credit: Prism Skylabs)